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Comparative marketing

Comparative marketing

Comparative marketing

At swapped ApS, we are committed to providing precise and transparent information to our customers. As part of our marketing efforts, we engage in comparative marketing to emphasize the advantages of our products and services relative to those of our competitors. The following points outline our approach to comparative marketing:

Data Collection

We collect data from publicly available sources, including websites, third-party reviews, and industry reports. Our objective is to ensure that the information we present is accurate and reflective of the market.

Objectivity and Fairness

We strive to present comparisons that are fair and objective. We do not misrepresent or manipulate data to undermine our competitors. We focus on providing a balanced view that allows our customers to make well-informed decisions.

Verification of Information

The information used in our comparative marketing is verified through multiple sources to ensure its accuracy. We regularly review and update our comparisons to reflect changes in the market.

Transparency and methodology

We clearly disclose the sources of our data, and the methodology used in our comparisons.

We use a clear and consistent methodology to illustrate how fees and final cryptocurrency values compare across different platforms. Below is an overview of our process and how we arrive at the figures used in our comparative marketing:

Data source for cryptocurrency pricing

We obtain real-time Litecoin (LTC) pricing information from reputable sources such as CoinMarketCap.com.

This ensures that our comparisons are based on accurate and up-to-date market data.

Comparison Basis

We use a standardized purchase amount of USD 100.

For each platform, including swapped and our relevant competitors, we determine exactly how much Litecoin a user receives after fees and charges for a USD 100 transaction.

Fee Calculation

Once we know how much LTC is delivered for USD 100, we convert the delivered LTC amount back into a USD value using the same LTC price source.

The cost percentage is calculated by comparing the original USD 100 to the final USD value of the LTC received.

Example: If a platform delivers USD 90 worth of LTC (after costs) for a USD 100 purchase, the cost calculation is: (100−90) =10 USD in fees 10 /100* 100 = 10.00% costs.

We apply the same calculation across all platforms to ensure consistency.

Transparency and disclosure

We clearly state which sources (e.g., CoinMarketCap.com) are used for pricing data.

We highlight the specific payment method or transaction type (e.g., credit card, bank transfer) under comparison, as costs can vary by payment option.

Regular updates

Market prices and costs change over time. We periodically update our data to reflect the most recent market conditions, so our comparisons remain accurate and relevant.

Limitations and assumptions

The costs displayed are based on the information publicly available at the time of comparison.

Actual transaction outcomes may vary due to factors such as price fluctuations, promotional offers, or changes in costs structures.

Customer Feedback

We value feedback from our customers and are open to addressing any concerns or questions regarding our comparative marketing practices. Should, despite our preventive measures, any inaccuracies or misleading information be identified, we will take prompt action to correct them.

Legal Compliance

Our comparative marketing practices comply with all relevant advertising laws and regulations. We are committed to maintaining integrity and honesty in our marketing efforts.

By adhering to these principles, swapped aims to provide reliable and trustworthy comparisons that empower our customers to make the best choices for their needs.

Data Collection

We collect data from publicly available sources, including websites, third-party reviews, and industry reports. Our objective is to ensure that the information we present is accurate and reflective of the market.

Objectivity and Fairness

We strive to present comparisons that are fair and objective. We do not misrepresent or manipulate data to undermine our competitors. We focus on providing a balanced view that allows our customers to make well-informed decisions.

Verification of Information

The information used in our comparative marketing is verified through multiple sources to ensure its accuracy. We regularly review and update our comparisons to reflect changes in the market.

Transparency and methodology

We clearly disclose the sources of our data, and the methodology used in our comparisons.

We use a clear and consistent methodology to illustrate how fees and final cryptocurrency values compare across different platforms. Below is an overview of our process and how we arrive at the figures used in our comparative marketing:

Data source for cryptocurrency pricing

We obtain real-time Litecoin (LTC) pricing information from reputable sources such as CoinMarketCap.com.

This ensures that our comparisons are based on accurate and up-to-date market data.

Comparison Basis

We use a standardized purchase amount of USD 100.

For each platform, including swapped and our relevant competitors, we determine exactly how much Litecoin a user receives after fees and charges for a USD 100 transaction.

Fee Calculation

Once we know how much LTC is delivered for USD 100, we convert the delivered LTC amount back into a USD value using the same LTC price source.

The cost percentage is calculated by comparing the original USD 100 to the final USD value of the LTC received.

Example: If a platform delivers USD 90 worth of LTC (after costs) for a USD 100 purchase, the cost calculation is: (100−90) =10 USD in fees 10 /100* 100 = 10.00% costs.

We apply the same calculation across all platforms to ensure consistency.

Transparency and disclosure

We clearly state which sources (e.g., CoinMarketCap.com) are used for pricing data.

We highlight the specific payment method or transaction type (e.g., credit card, bank transfer) under comparison, as costs can vary by payment option.

Regular updates

Market prices and costs change over time. We periodically update our data to reflect the most recent market conditions, so our comparisons remain accurate and relevant.

Limitations and assumptions

The costs displayed are based on the information publicly available at the time of comparison.

Actual transaction outcomes may vary due to factors such as price fluctuations, promotional offers, or changes in costs structures.

Customer Feedback

We value feedback from our customers and are open to addressing any concerns or questions regarding our comparative marketing practices. Should, despite our preventive measures, any inaccuracies or misleading information be identified, we will take prompt action to correct them.

Legal Compliance

Our comparative marketing practices comply with all relevant advertising laws and regulations. We are committed to maintaining integrity and honesty in our marketing efforts.

By adhering to these principles, swapped aims to provide reliable and trustworthy comparisons that empower our customers to make the best choices for their needs.

Data Collection

We collect data from publicly available sources, including websites, third-party reviews, and industry reports. Our objective is to ensure that the information we present is accurate and reflective of the market.

Objectivity and Fairness

We strive to present comparisons that are fair and objective. We do not misrepresent or manipulate data to undermine our competitors. We focus on providing a balanced view that allows our customers to make well-informed decisions.

Verification of Information

The information used in our comparative marketing is verified through multiple sources to ensure its accuracy. We regularly review and update our comparisons to reflect changes in the market.

Transparency and methodology

We clearly disclose the sources of our data, and the methodology used in our comparisons.

We use a clear and consistent methodology to illustrate how fees and final cryptocurrency values compare across different platforms. Below is an overview of our process and how we arrive at the figures used in our comparative marketing:

Data source for cryptocurrency pricing

We obtain real-time Litecoin (LTC) pricing information from reputable sources such as CoinMarketCap.com.

This ensures that our comparisons are based on accurate and up-to-date market data.

Comparison Basis

We use a standardized purchase amount of USD 100.

For each platform, including swapped and our relevant competitors, we determine exactly how much Litecoin a user receives after fees and charges for a USD 100 transaction.

Fee Calculation

Once we know how much LTC is delivered for USD 100, we convert the delivered LTC amount back into a USD value using the same LTC price source.

The cost percentage is calculated by comparing the original USD 100 to the final USD value of the LTC received.

Example: If a platform delivers USD 90 worth of LTC (after costs) for a USD 100 purchase, the cost calculation is: (100−90) =10 USD in fees 10 /100* 100 = 10.00% costs.

We apply the same calculation across all platforms to ensure consistency.

Transparency and disclosure

We clearly state which sources (e.g., CoinMarketCap.com) are used for pricing data.

We highlight the specific payment method or transaction type (e.g., credit card, bank transfer) under comparison, as costs can vary by payment option.

Regular updates

Market prices and costs change over time. We periodically update our data to reflect the most recent market conditions, so our comparisons remain accurate and relevant.

Limitations and assumptions

The costs displayed are based on the information publicly available at the time of comparison.

Actual transaction outcomes may vary due to factors such as price fluctuations, promotional offers, or changes in costs structures.

Customer Feedback

We value feedback from our customers and are open to addressing any concerns or questions regarding our comparative marketing practices. Should, despite our preventive measures, any inaccuracies or misleading information be identified, we will take prompt action to correct them.

Legal Compliance

Our comparative marketing practices comply with all relevant advertising laws and regulations. We are committed to maintaining integrity and honesty in our marketing efforts.

By adhering to these principles, swapped aims to provide reliable and trustworthy comparisons that empower our customers to make the best choices for their needs.